We talk to Gert-Johan Coetzee about that custom gown he made for Cardi B – in a week! – News24

Posted in Tattoo Designs on Dec 18, 2020

On Tuesday, rapper Cardi B wore a beaded gown and corset by Gert-Johan Coetzee to husband Offset's birthday celebration in Atlanta. We talk to the South African designer about how it all happened and crafting the gown in a week!

Speaking to Channel24, Gert-Johan says that he was contacted by Cardi B's stylist Kollin Carter, who took notice of his 2020 Kraal Couture collection.

This specific look formed part of Gert-Johan Coetzee's 2020 collection titled "Kraal Couture". It was showcased on the runway in a milk blue version, during SA Fashion Week. Shortly after the collection was revealed, Miss South Africa 2020 Shudufhadzo Musida was also seen boasting it in a photoshoot.

"He ordered the custom beaded skirt and corset with a few accessories in chocolate brown," he says. The entire gown was completely custom-made of bronze glass pearls and African beads."

About the inspiration behind the one-of-a-kind garment, he says: "The inspiration was a modern twist on African baroque and I just really love to show the world what African couture is at its best, and it is really something that we can offer the world as an African take on high-end fashion."

The entirely handmade gown was meticulously crafted over a period of a week. "The skirt is completely hand made, and it is a combination of different types of beads, including pearls, crystals and traditional African beads. So it's a mixture to create a beautiful texture of the skirt that drapes and flows along the hips," Gert-Johan explains.

Gert-Johan says that as a designer, he generally designs for women with curves and "Cardi B has such beautiful curves that need to be celebrated".

"I think it suited her so well because she has the body and the confidence to rock such a beautiful garment. My happiest moment was even seeing her tattoo peek through the beads, and I thought that it was such a cool touch," he says.

Gert-Johan hopes that this marks the starts of a beautiful working relationship but says "only time will tell".

About the attention, the gown has received on social media (79 million followers, just on Instagram alone!), Gert-Johan says: "It's insane!"

"I'm a really big fan of Cardi B's music and also Offset's music, so it was so special that she chose to wear a Gert-Johan Coetzee piece to such a milestone event for them.

"I just love the chocolate brown and how it was dripping off her, and it is amazing to have your work seen on such a beautiful platform to such a wide audience, and I can't wait to see the snowball effect to come from this," he says.

This is not the first time the South African fashion designer has made waves internationally. He has worked with Oprah Winfrey, Kourtney Kardashian, Kristin Cavallari, Lauryn Hill, Kelly Rowland, Fantasia and Tiwa Savage - a force to be reckoned with.

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We talk to Gert-Johan Coetzee about that custom gown he made for Cardi B - in a week! - News24

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