By Rashmi Mabiyan

New Delhi: Energy-based medical devices company, Lumenis Ltd is planning to launch PiQo4 the dual nano + Pico technology laser, equipped with 4 different wavelengths and largest spot size in the market ideal for multicolor tattoo removal and skin pigmentation treatment.

The PiQo4 brings unique technology with combination of unsurpassed advantages. Its 4 different wavelengths (1064nm, 532nm, 585nm & 650nm) enable effective shattering of 9 of the most popular ink colors ranging from light orange to dark blue on wide range of skin types.

Rashid Mokhdoomi, Senior Director - Marketing, India & South Asia, Lumenis, said, Today, the treatments used to remove tattoos are very few. PiQo4 is unique as it can treat most of the colours in a tattoo. It also offers impressive results in skin pigmentation, as there is minimum downtime or patient discomfort.

According to the company, PiQo4 only targets the ink and will not harm the surrounding skin. This technology provides deep reach into cover areas resulting in faster treatments and shorter sessions. It is also effective in skin toning and rejuvenation. This development will be a major advancement in the tattoo removal technology, enabling the physicians to remove multicolour tattoos in fewer and shorter treatments compared to other laser systems.

Lumenis India plans to launch PiQo4 later this year.

People are increasingly willing to invest in their grooming in India, making aesthetic dermatology a prospective business. Besides Aesthetics, demand for laser technologies in other medical specialities is also on an increase, especially in Urology, ENT, Gynaecology and Opthalmology segments, according to Mokhdoomi.

However, the lack of proper awareness has proven to be one of the challenges in the widespread adoption of the laser technologies. To increase awareness, we continue to strengthen our B2B marketing initiatives and endeavour to educate patients through various B2C channels as well, he added.

Affordability of some Laser procedures is still a challenge in some segments. In India, the percentage of insured patients is still very low when compared to global markets. Therefore, we offer cost effective laser applications to suit our markets in India while ensuring superior clinical outcomes. We have set up training centres in collaborations with some of the key hospitals where we train different doctors to ensure high levels of skills enhancement, said Mokhdoomi.

Originally posted here:
Lumenis to launch tattoo removal solution PiQo4 in India - ETHealthworld.com